Business Negotiation Classics: One Case Every Two Weeks 콘텐츠 아카이브

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  1. The Twitter Trap: How Elon Musk Turned a $44 Billion Offer Into an Inescapable Obligation
  2. RJR Nabisco: how the board won the auction
  3. The $165 billion trap: how AOL bought the world's largest media company with casino chips
  4. DOJ v. Microsoft: winning the case, losing the fix
  5. When regulatory certainty beats cash: the Disney-Fox deal (2017–2019)
  6. One IBM: how Lou Gerstner stopped the breakup that would have ended a giant
  7. The contract that cornered Warner-Lambert: Pfizer's $90 billion hostile takeover, 1999–2000
  8. The gentleman's agreement that started a £112 billion war: Vodafone's hostile takeover of Mannesmann, 1999–2000
  9. The $25 billion vote: how HP's proxy battle for Compaq became a masterclass in institutional investor arithmetic
  10. "This isn't an acquisition": how DaimlerChrysler's merger of equals became a $36 billion admission
  11. "The deal from Hell": how the Paramount bidding war rewrote every M&A board's duty
  12. How Epic burned its ships: the five-year war over Apple's 30% tax
  13. Win the lawsuit, lose the deal: AT&T, Time Warner, and the $85.4B vertical merger that was right in court and wrong in strategy
  14. Five bids, six regulators, and a $109B hangover: inside the AB InBev–SABMiller megamerger
  15. How France turned a hostile takeover into a national champion
  16. How Ted Turner lost control by building too well
  17. The chocolate war: how Kraft broke every rule — and still won
  18. The boardroom coup that wasn't: Renault, Nissan, and the Ghosn affair
  19. When the rescuer walks: Enron, Dynegy, and the 26-day merger that collapsed
  20. We have to hit our numbers: WorldCom's $11 billion fraud and the negotiations that followed
  21. The house on fire: Bear Stearns, JPMorgan, and the weekend deal that rewrote crisis negotiation
  22. When rescue fails: Lehman Brothers, the FSA veto, and the 62-hour negotiation that ended an era
  23. When the government blinked: AIG, $85 billion, and the negotiation that had no BATNA
  24. Chrysler's 41-day bankruptcy: how the Obama task force broke a five-party deadlock
  25. GM's 40-day bankruptcy: how the government rewrote creditor rules to save an industry
  26. InBev's $52 billion hostile takeover of Anheuser-Busch: how a Belgian-Brazilian brewer dethroned America's king of beers
  27. The Sotheby's–Christie's price-fixing cartel
  28. The Vivendi Universal collapse
  29. When the highest bid loses: NYSE Euronext, 2011
  30. Six bids, 18 months: Oracle takes PeopleSoft
  31. The short that started a war: Ackman vs. Icahn and the five-year Herbalife battle
  32. Eight days to zero: how Refco's $430 million secret destroyed the world's largest independent futures broker
  33. When Washington ends the deal: Broadcom's $121 billion hostile bid for Qualcomm
  34. The activist gambit that backfired: Valeant, Ackman, and the $66 billion rescue of Allergan
  35. The $6,000 shower curtain and the $36 billion empire: Tyco's governance collapse and reconstruction
  36. The $35 billion fiction: how Sprint-Nextel's "merger of equals" erased $30 billion in value
  37. The $14 billion day: how CUC's 12-year accounting fraud destroyed Cendant before it turned one
  38. "Fix it": the HealthSouth $2.7 billion fraud and the SOX trial that should have been a slam dunk
  39. The $300 franchise that became a $3.1 billion lie: Adelphia, the Rigas family, and the footnote that ended an empire
  40. The €14 billion hole: Parmalat, Calisto Tanzi, and the forgery that collapsed Europe's biggest dairy empire
  41. "We have to hit those numbers": Qwest, Joseph Nacchio, and the $3 billion revenue gap that became a criminal case
  42. The $115B deal regulators killed
  43. Bayer's $66B no-exit deal