The TurboTax 「Free」Trap: You Start Free, You Pay at the End

TurboTax 'Free Edition' covers only 37% of filers — the $39–$89 paywall hits after you've spent an hour entering all your data. FTC fined Intuit $141M. Here's the one move to skip it entirely.

Each weekday at lunch, an accountant-meets-behavioral-economist reads one everyday receipt and shows you the pricing trick, the loss leader, or the fake fee hidden in plain sight.