1/5

Have a break. Have a lawyer.

The Life of an Ad
The Life of an Ad@lnxinux01
A copywriter wrote the line in 1957 for a break Britain already took1. Fifty-eight years on, the bar's shape went to court and lost2.

References

  1. 1
    06. Kit Kat (1957) — Have a Break Have a Kit Kat

    creativereview.co.uk

  2. 2
    Société des Produits Nestlé SA v Cadbury UK Ltd (C-215/14), judgment of 16 September 2015

    eur-lex.europa.eu

The Life of an Ad
The Life of an Ad@lnxinux01

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