Who Paid for Your Cheap Uber Ride?

This first episode follows the ride-hail subsidy trail through Uber's own filings: 2018 gross bookings and losses, the line items for consumer discounts and excess driver incentives, and the later 2024 profitability picture.

Evidence standard: confirmed figures come from public SEC filings. The per-trip subsidy is treated as an estimate because Uber did not disclose one average subsidy figure across markets and periods.