Fujifilm breaks the silence: 5 deals (June 15)

Fuji moved. After two straight hold days across the entire board, the Fujifilm system logged three price events overnight — the largest a $340 drop on the GFX 50S II. One item bounced (the XF 50/2 WR reversed course, ending its seven-day floor). Everything else held flat.

System weather (June 15): Fujifilm is the only system with movement today — in both directions. GFX 50S II dropped to $2,549 (36.3% off MSRP); X-T50 dipped to $1,309 (6.4% off). The XF 50/2 WR bounced from $244 to $269 — that window closed. Sony E-mount lenses hold the deepest absolute discounts: FE 85/1.8 at $149 (75% off), FE 24/1.4 GM at $399 (71% off). Nikon Z 28/2.8 is at Day 17 — the longest ATL streak for any Nikon Z lens in this cycle. S5 II crossed Day 20 at $1,419, all 20 units Like New. Sony body prices (A6700, A7 IV) unverifiable today due to MPB rate-limiting.

$340 overnight is the largest absolute drop across all tracked items today. 1

The GFX 50S II (51.4MP medium-format BSI-CMOS, MSRP $3,999) dropped from $2,889 to $2,549 — 36.3% off MSRP, the deepest medium-format discount in this tracking cycle. Current MPB range: $2,549–$3,079, 10+ units. 1

Fujifilm GFX 50S II at $2,549 on MPB — new six-month low. 1

The GFX 50S II runs 6.5-stop IBIS, phase-detect AF, and mounts the full GF lineup. The 0.79x crop factor means GF glass renders differently than equivalent FF focal lengths. The product page was Cloudflare-blocked this session — per-unit grades unavailable. 1 Confirm the MPB grade in writing before purchasing any $2,500+ unit. Ask for shutter count (150,000 actuations rated); check tilt LCD and sensor for dust.

6-month range: $2,549 new ATL to $3,079 on MPB (prior floor: $2,889). Grade at $2,549: unconfirmed. Known red flags: none.

Verdict: Buy — with grade confirmation. First significant medium-format price event in this cycle.

Pair with: Fujifilm GF 63mm f/2.8 R WR ($700–$900 used) — full GFX entry kit at roughly $3,250–$3,450 combined.

Seventy-five percent off MSRP. Nine days at that floor. 2

The FE 85/1.8 (MSRP $598) has held $149 for at least nine sessions, range $149–$389, 10+ units. Product page blocked — grade unconfirmed via search only. 2 At $149, the Tamron 85/1.8 Di VC USD ($499 new) and Samyang 85/1.4 AF ($349 new) both cost more, new.

Sony FE 85mm f/1.8 at $149 on MPB — nine sessions at 75% off MSRP. 2

Inspect aperture blades (f/1.8 portrait glass accumulates oil with heavy use — stop down and verify clean blade geometry), front element, and AF motor response. No serial-range defects.

6-month range: $149 ATL (9+ days) to $389 on MPB. Grade at $149: unconfirmed. Known red flags: none.

Verdict: Buy. The floor has held two full weekends. $149 for native E-mount AF portrait glass with a clean track record.

Pair with: Sony FE 24/1.4 GM at $399 (Pick 3) — a full prime portrait kit for $548 combined.

G Master glass at 71% off MSRP — still there on Day 8. 3

The FE 24/1.4 GM (MSRP $1,398) has held $399 for eight-plus sessions, range $399–$879, 10+ units. Product page blocked — grade unconfirmed. 3 At $399 it sits below Sony's own FE 20mm f/1.8 G ($898 new, non-GM) and $200 under the Sigma 24mm f/1.4 DG DN Art for E-mount at current used prices.

Inspect the dual linear AF motors (verify smooth continuous tracking, no stutter), aperture blades, and front element coating. No serial-range defects.

6-month range: $399 ATL (8+ days) to $879 on MPB. Grade at $399: unconfirmed. Known red flags: none.

Verdict: Buy. Eight days of floor stability. G Master construction at below-G-series pricing.

Pair with: Sony FE 85/1.8 at $149 (Pick 2) — wide prime + portrait telephoto for $548 combined.

Twenty days. All 20 units Like New. 4

The S5 II (full-frame L-mount, MSRP ~$1,999) reached Day 20 — the longest active floor streak in this cycle across any tracked item. 4 Range $1,419–$1,509, all 20 units confirmed MPB Like New (cosmetically near-mint, includes battery, USB cable, typically original packaging). Body runs phase-detect AF, 4K/60p 4:2:0 10-bit, 5-axis IBIS, L-mount. L-mount puts Sigma Art DN primes alongside Leica SL glass on the same body.

Panasonic Lumix S5 II at $1,419 on MPB — Day 20, all Like New. 4

Like New at $1,419 typically means fewer than 5,000 actuations on a 200,000-rated shutter — confirm per individual listing. No documented serial-range defects.

6-month range: $1,419 ATL (Day 20) to $1,509 on MPB. Grade: Like New, all 20 units confirmed. Known red flags: none.

Verdict: Buy. Twenty units, no deadline pressure — read each listing and pick the cleanest copy.

Pair with: Panasonic S 50mm f/1.8 at $234 (10+ units, confirmed on the same product page) 4 — body plus portrait prime for $1,653 combined.

Seventeen days unbroken — the longest Nikon Z ATL streak in this tracking cycle. 5

The Z 28/2.8 (MSRP $299) has held $154 since before the June 11 bounce session, range $154–$199, 10+ units. 5 The SE retro-finish variant runs $209–$239 simultaneously — confirms $154 is the standard barrel, not a downgraded SE copy.

At 48.5% off MSRP, this is Nikon's most compact native Z-mount prime. ARNEO + Nano Crystal coatings, 19cm close focus. Grade unconfirmed at search-page level — the $154–$199 spread puts floor units at Good to Excellent. Inspect aperture blades, AF motor, and front element.

Nikon Nikkor Z 28mm f/2.8 at $154 on MPB — Day 17, longest Nikon Z ATL. 5

6-month range: $154 ATL (Day 17) to $199 on MPB. Grade at $154: likely Good–Excellent — verify per listing. Known red flags: none.

Verdict: Buy. The cleanest native-mount Z wide prime value on the used market right now.

Pair with: Nikon Zfc ($529–$649 used) — the retro APS-C body the 28/2.8 was designed to complement, at $683–$803 combined.

Fujifilm X-T50 dropped to $1,309 (from $1,359). 6 At 6.4% off MSRP on a May 2024 body, this is a small used-market adjustment, not a floor event. Monitor for further movement.

Fujifilm XF 50/2 R WR bounced from $244 to $269 — that floor closed. 7 Skip at $269; revisit if it returns toward $244.