DoorDash made delivery feel routine before the economics fully settled. This episode follows the 2020 S-1 numbers behind that adoption phase, then compares them with DoorDash's 2024 annual report.
Confirmed from the 2020 filing: DoorDash reported $8.0 billion of 2019 Marketplace GOV, 263 million total orders, $885 million of revenue, a $200 million contribution loss, and negative $475 million of adjusted EBITDA. The per-order figures in the video are estimates made by spreading those aggregate losses over reported orders; DoorDash did not disclose a per-order coupon or subsidy amount.
By 2024, the picture had changed: DoorDash reported $80.2 billion of Marketplace GOV, 2.6 billion total orders, $10.7 billion of revenue, $123 million of GAAP net income attributable to common stockholders, and $1.9 billion of adjusted EBITDA.